About GoPartnering

Done-with-you B2B lead generation

We build a LinkedIn and email outreach system inside your business over 90 days, run it with your people until it produces real conversations, then hand it over. You keep the system.

Not an agency retainer. Nothing leaves when we do.

Mikael Lindback standing on a balcony by the sea
Meet Mikael

I stay close to the actual conversation

I am Mikael Lindback and I run GoPartnering. I work on the message, the replies, the follow-up and the handover myself, so the thinking and the delivery do not sit in two different heads.

I work best with founder-led B2B firms, consultancies and technical businesses that already have something real to sell, but no repeatable way to get in front of buyers who have never heard of them.

LinkedIn and email run together from day one, because your buyers do not all pay attention in the same place. Both are set up, warmed and working as one system.

Outreach workflow mapped on a whiteboard during a working session
How we work

Three things we will not compromise on

Done with you, not for you

The build happens inside your business, with your people, so the capability stays when the engagement ends.

You own it

The accounts, the data and the system are yours. The infrastructure is billed in your name or through us, and transfers to you whenever you want. Never locked in.

Human-first AI

AI does the repeatable work. A person decides what it is allowed to say. That is the line between ten times the results and ten times the noise.

Proof

EverCert, an ISO and HSEQ consultancy in Sydney

They wanted to stop paying for outsourced lead generation and run an owned system instead. We built it with them and handed it over. A year on, their own team runs it.

4 weeksTo their first booked qualified meeting
A$30k to A$15kTheir annual lead generation cost after handover (estimated)
OwnedTheir team runs it without us

One client's case. The current figure is an estimate, not a promise.

Who this fits

The question itself is usually the signal

A good fit

  • A real, defined service that clients already pay for
  • Paying clients now
  • Already spending money or effort on winning new business
  • One person who will own the system after handover, which can be you

Not a fit

  • B2C, or a high-volume low-value offer
  • No paying clients yet
  • Referral flow that is already enough, which is a fine answer
  • Selling lead generation to your own clients, which is a partnership conversation instead
Next step

Find out whether the fit is real

Two minutes on the scorecard shows where your growth is leaking. Then, if it is a fit, a short free Readiness Check. If a build is not the right move, you get told plainly and we both save the time.

GoPartnering is a brand operated by Mountain Air.