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Free growth diagnostic

The Owned Growth Scorecard: a free 2-minute B2B growth diagnostic

The Owned Growth Scorecard is a free, two-minute diagnostic for founder-led B2B service firms. It scores how predictable, owned and durable your new business really is across seven areas, then shows you the one gap costing you the most and the first move to fix it. No pitch.

How it works, what it measures and who it is for

What the scorecard measures

  • Commercial Clarity. Can everyone who represents you explain what you sell and why a buyer should act now.
  • Lead Flow and Channels. Where new business comes from, and how exposed you are if one channel dries up.
  • Ownership and Systems. Do you own the accounts, the data and the process, or does a supplier.
  • Follow-up and Conversion. Does interest reliably move to a next step, or go cold.
  • Content and Authority. Do you show up where your buyers decide who to trust.
  • Pricing and Confidence. Do you price on value and hold it.
  • Durability and Automation. How much of your new-business engine runs without you.

How it works

  1. Answer 8 quick questions. About two minutes.
  2. See your overall score and your biggest leak.
  3. Enter a work email to unlock your full 7-area breakdown and your recommended first move.
  4. If you want a hand, book a free 20-minute Readiness Check. No pitch, and if a build is not right for you, you will be told plainly.

Who it is for

Founder-led Australian and New Zealand B2B professional and technical service firms, roughly 3 to 50 people, who want predictable new business they own rather than rent.

Frequently asked questions

What is the Owned Growth Scorecard?

A free, two-minute self-assessment that scores how predictable, owned and durable your B2B growth is across seven areas, and shows you the single biggest gap and the first move to fix it.

How long does it take?

About two minutes. Eight short questions.

Is it free?

Yes. It is free and there is no pitch. You get your score and an honest read on your biggest gaps.

What do I get at the end?

An overall score, a plain-English breakdown of all seven areas, your single biggest leak, and one specific first move. You can also book a free Readiness Check.

Do I have to give my email?

You see your overall score and biggest leak first. A work email unlocks the full seven-area breakdown and your first move, and keeps a copy in your inbox.

Who is it for?

Founder-led B2B service firms, roughly 3 to 50 people, that want new business they own rather than rent. It is built for Australian and New Zealand firms but the diagnostic applies anywhere.

How is my score worked out?

Each answer scores 0 to 3. The tool averages your answers per area and overall, then bands you from Owner-Dependent through Fragile and Building to Owned Engine.

What happens after I get my result?

Nothing automatic and no sales call unless you ask. If you want to turn your two or three biggest gaps into a clear plan, you can book a free 20-minute Readiness Check.